About the Session

Speakers: Elizabeth Stolfus, Stolfus & Associates, Inc.; Jeff Gilliland, J2; Emily Smith, Fisher Associates

Whether you want to feature company expertise, highlight your staff, need recruiting help, or wish to build your brand, marketing campaigns allow your marketing department to efficiently utilize their time and energy to strategically target a select audience. “Campaigns that Differentiate” is an interactive panel discussion featuring firm leaders who will share how they embraced campaigns to help them achieve their strategic goals.